Auburn University has just released a new commercial featuring notable alumni including a surprise cameo of a very animated Tim Cook. The Apple CEO also participated in a longer ad where he talks about his experience at the school.
So far, we’ve mostly only seen photos and videos of the ground level lobby of the Steve Jobs Theater, which doesn’t reveal much since the theater is underground. Now, some user submitted photos to Google Maps of the theater give us a good look at the actual auditorium before Apple’s September 12 event.
Apple has released macOS High Sierra beta 9 for developer testing, the second release this week. macOS High Sierra includes the new Apple File System, HEVC video playback, Metal 2, Photos and Safari upgrades, and more.
In an update to its retail website, Apple has noted that its 11-year-old location in Simi Valley, California, will be permanently shuttered on September 15th. The closure will occur just after the introduction of the iPhone 8, 8 Plus, and iPhone Edition, but likely before the new models officially go on sale.
Those who follow my various diary series’ (Apple Watch, iPad Pro, Apple Music, iPhone SE, Smart Home, Drone) won’t be too surprised that I’m beginning this one before the device has even been officially announced.
The idea behind the diary format is that a single review will always provide an incomplete impression, and sometimes even a misleading one. It represents one particular slice in time. With things I use as heavily as Apple kit, it’s almost certain that my views will change over time.
And with something as heavily hyped as the iPhone 8/Edition, I thought it made sense to begin the diary now – with my impressions from the various rumors and leaks, and why I already know I’ll be buying one despite four good reasons not to …
Apple has granted Men’s Health a behind-the-scenes look at its exercise lab where it develops health and activity tracking features for the Apple Watch. Apple first unveiled its fitness facility in the run up to the original Apple Watch in 2015, and a new Apple Watch with LTE is expected to be unveiled on September 12 at the iPhone 8 event.